Social Media Marketing

This course is jointly managed by Blended Concept Pte Ltd, a social enterprise registered with raiSE Singapore. 


Are you technologically challenged? Do you feel that social media marketing is not suitable for me?

Social media marketing takes time, effort, and well-developed strategy. Over 50 million businesses found a home on Facebook, Twitter, Instagram, and the other platforms. The global pandemic has accelerated the adoption and reliance on these platforms even further. 

Learning Outcomes:
At the end of the workshop, participants will be able to:
1. Develop plans for social marketing campaign
2. Evaluate potential and suitability of social media marketing opportunities
3. Monitor outcome of social media marketing to review effectiveness
4. Determine the feasibility of using different types of social media platforms
5. Evaluate usage of social media and its potential impact on the organisation Establish social media marketing objectives

22 hours including face-to-face learning, online learning and assessment
Complimentary: Each learner will be allocated 2 hours of consultation with a digital marketing professional on your social media marketing strategy

Target Audience:
Professional, manager, executive

Language of Instruction:

Course Code:
Social Media Marketing: TGS-2020504746

Course Fees
$1035.00 (before training grant from SSG)
This course is eligible for SkillsFuture Singapore (SSG) WSQ Funding for participants who are Singapore Citizen or Permanent Resident.
For self-sponsored individual, the outstanding nett fee can be offset with your Skillsfuture credit. 

Learners who have successfully completed and passed the assessment will receive a Statement of Attainment (SOA) in Social Media Marketing issued by SkillsFuture Singapore (SSG)

Course Fee & Subsidies

Employer-sponsored (SME)

Nett Fee after training grant subsidy: $103.50

Employer-sponsored (non-SME, Age<40 yr old)

Nett Fee after training grant subsidy: $690.00

Employer-sponsored (non-SME, Age>40 yr old)

Nett Fee after training grant subsidy: $103.50

Self-sponsored (Age<40 yr old)

Nett Fee after training grant subsidy: $690.00

Self-sponsored (Age>40 yr old)

Nett Fee after training grant subsidy: $103.50


Full fee: $1035.00


Charmaine Lee Digital Marketing Trainer & Consultant | Startup & Business Mentor 

Charmaine is the Founder & Chief Digital Marketing Officer at Sky Digital Agency. She most recently founded The Good Designers, a digital training agency that focuses on creative subjects and training through design objectives.

Being a designer by training, she designs, consults and trains individuals in digital marketing. She started training and equipping her clients in Facebook Marketing, SEO Marketing, Email Marketing, Infographics Design and other key digital marketing topics since 2015. To date, she has conducted more than 2,000 hours of training, is an ACTA Certified Trainer, and an Associate Adult Educator with Institute for Adult Learning (IAL) Singapore.